; une tasse: a beauty and casual fashion blog: Review: It's Potent! Eye Cream by Benefit

Review: It's Potent! Eye Cream by Benefit

I received a small sample of this eye cream when I attended a Benefit event and I liked it so much I went ahead and purchased the full sized version. I've only got round to using this jar recently as the mini sample lasted for ages.

What they say

It's Potent! Eye Cream fades dark circles, helps smooth fine lines & hydrates the eye area for brighter, younger looking eyes. This potent yet gentle eye cream contains burnet an ancient Chinese remedy to help soothe the skin, & a blend of hydrating botanical extracts. Contains apple extract, known to help boost collagen, & loquat extract, known to help protect the skin from free radical damage. Includes a peptide complex known to help restore elasticity & firmness to the skin. Contains sodium hyaluronate, a powerful hydrating agent capable of holding up to 1000 times its weight in water.

How did it work for me/What I think:

I initially liked this very much. I used it twice daily and I felt that it really did keep the thin skin under my eyes well moisturised. The cream itself is slightly thick and rich but it sinks it beautifully without disappearing from the surface of my skin completely. It also has a nice light inoffensive scent akin to cucumbers. Did it fade my dark circles? Not really but then again I don't think any cream can (unless you know of one?). I liked it purely for the fact that it kept my skin hydrated and I found it cooling even though it's not marketed as such.

I did find that after several months, the cream lost it's "potency" and the consistency was much thinner. I think this is due to the packaging, if it was in a tube this might solve the problem. I also think that the jar is way too big. It will take a while to finish but according to the sign on the bottom, you're supposed to dispose of it after 6 months! Less product would also bring down the hefty price tag of £23.50.

I wouldn't repurchase this purely because it thins out after a while and I think I need a richer eye cream because the skin under my eyes is so dry. However for someone in their late teens/early twenties, this isn't a bad first eye cream.

RRP £23.50 for 14.2g


  1. Interesting thoughts. I tihnk the idea of selling smaller pots of creams like this is a good one, and a less eyewatering price sounds like a good idea too!

  2. I am so glad I found it. I love your article on the skincare routine. The skin on your eye area is very thin and delicate, and this just means that damages are very possible to take place any time. If you fail to give these problems the special needed care and attention, there are chances that you will not just develop dark circles under eyes, but even other issues like eye puffiness, crow’s feet, bags under eyes, and fine lines, just to name a few.


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