...aka the best pigmented black pencil eyeliner out at the moment (well I think so anyway!).
I wear lenses so my eyes are very watery and anything I wear on my waterline just gets washed away. For years Urban Decay's 24/7 pencil liner in Zero was my go to waterproof eyeliner of choice but even that ended up smudging into nothing by the end of the day. At £11.50 it wasn't brilliant or pocket friendly, so I tried Gosh's waterproof velvet touch eyeliner which was £5. It had good staying power but the colour was dull and faded.
However this Avon one is AMAZINGand fulfils all my eyeliner needs
Look how black it is! I have not edited this photo in any way whatsoever.
It's very soft and creamy, similar to a kohl but it does not fade or smudge. The second photo is after I rubbed hard with wet fingers but I stupidly took this photo first so I had to reapply liner over the top which is why the first lines are thicker.
If you love very pigmented black eyeliner pencils then you should definitely get this. It's only £6 and you will not be dissatisfied! I couldn't find the exact one on the Avon website but they have a silver and a black shimmer colour. I don't know if they're rebranding or if it's just out of stock? It's also worth signing up to their newsletter if you do decide to make an order because they sometimes have discount codes for first time buyers.
To be honest, I always thought that Avon makeup was a bit "mumsy" (for lack of a better word) but this eyeliner has totally changed my view and I'm now wondering if they have any other makeup gems out there?